Pamela Wilson understands content marketing like few others do.
She’s a former Executive VP of Educational Content for Rainmaker Digital, the company that owns Copyblogger.com (one of the world’s most popular online marketing blogs.)
She also owns Big Brand System, a business that helps online companies big or small create memorable brands that get results.
And she just published her first book titled Master Content Marketing: A Simple Strategy to Cure the Blank Page Blues and Attract a Profitable Audience
On this episode of The Blog Chronicles, we focus on You the blogger and how content marketing can be implemented into your blogging routine so you can reach MORE people, grow a wider audience and ultimately boost your sales (if you are monetized.)
Here are some things you’ll discover in this episode:
–What the term “content marketing” means to the new blogger
–How content marketing works
–The skills needed to succeed at content marketing
–Why you shouldn’t dread doing it
–Why “I don’t have time for content marketing” is a lame excuse
–A lazy approach to content marketing
–What is a “customer journey” and why a blogger should create content that fosters their journey
–7 Essential Elements to Successful Content Continue reading…