The #1 tool in any blogger’s arsenal.
You want to follow your passion. Ditto for honing your blogging skills through persistent practice. Toss in some serious networking and you are onto something.
But establishing clarity around your blog is the ultimate difference maker because once you get clear on your blog success flows in with greater ease.
I have experienced this with Blogging From Paradise. The clearer I get the more neat opportunities that flow my way.
Clarity cannot be measured quantitatively. It is a feeling thing.
To get a better understanding of how clarity relates to your blog, if you feel worried, or guilty, or anxious, or any fear-based energy, in regards to any aspect of your blog, you lack clarity in that area. If you lack clarity in multiple areas or through multiple aspects of your blog you will struggle terribly to succeed as a blogger.
If however, you identify these red flags, feel the associated fears and get clear on certain aspects of your blog it will become easier to drive increasing blog traffic and profits to your blog.
Being unclear leaves you feeling confused, worried or like you are way off from building a blog you feel good about. Perfectionists always lack clarity because what they do is never good enough, in their minds. Blogging perfectionists simply make a blanket decision to cling to some fear about their worthiness, or perhaps the fears of criticism and failure, creating a perpetual lack of clarity which plagues them until they choose to let go the fear.
Clear bloggers feel relaxed, at ease and peaceful about most if not all aspects of their blog. Everything is good enough. Everything feels good. This crowd sees a steady or sometimes meteoric rise in metrics, from traffic stats to profits to most if not all aspects of their blog.
If you get clear, the fear predominantly dissolves and you will become successful more quickly as opposed to the unclear, fear-ridden bloggers who always seem to be struggling, straining and striving, either towards failure or difficult to obtain success.
Keep an eye out for these 5 warning signs that you lack blogging clarity.
1: Rough Looking Theme
Old school blogging me used a few cheesy-looking themes because I was far from clear on my blog.
I’d observe relatively new, successful bloggers with jealousy. I envied their clarity because these folks didn’t hesitate to buy clean, premium themes for their blogs. Meanwhile, I clung to garbage free themes which conveyed a poor image for my blog and brand.
If you fear to spend money on a clean, professional-looking theme you have a prime warning sign in the blogging clarity department.
Get clear by dropping money on a subtle, attractive, branded theme. Or hire a web designer to create a bespoke theme for you.
Matthew’s Step 4 can help you find the perfect theme for your blog.
2: Rough Looking Fonts/Photos/Presentation
This red flag sticks out like a sore thumb.
If your blog fonts, photos and overall presentation looks rough on the eyes this is merely a lack of clarity manifest in obvious, eye-catching fashion.
I vividly recall my first few years blogging. My blog font size was off, as was my font style, my images and the whole design of my blog and brand. I could see and feel how unclear I was by reading a few paragraphs, by observing my blog sidebar and by peeping a few images in my blog posts.
When you are unclear, you tend to allow JV-ish, amateur hour, tough to digest design elements to infect your blog. Almost like a quick visit to such a blog emits a cloud, clear signal: “This person does not care much about their blog because it looks like an unclear, thrown together, a hodgepodge of content strewn about in cyberspace.”
Get clear on your overall blog design. Use crisp, clear, effectively sized fonts along with ample white space and professional looking images. Convey a professional brand and blogging clarity.
If you want more details on blog design, check out Blog Design Charms that Attract and Win Over Visitors
3: No Videos of Yourself Speaking
Do you need to be a talking head to be clear on your blog?
But if you don’t create a selfie-style video here and there it usually suggests some lack of clarity regarding your blogging direction.
Here’s why: virtually *all* top bloggers create videos to build their blogs and brands. Look across the board. Matthew Loomis. Darren Rowse. Jeff Goins. Zac Johnson. John Chow. Pat Flynn. Each person uses video to display their clarity, their confidence, and their openness.
I am a video nut. I share 3 live video broadcasts daily on YouTube, Facebook and Periscope. Why? I feel clear on my delivery, my blog and my brand.
I see this warning sign more as an indicator that you don’t have the clarity that blogging big dawgs have if you avoid creating videos.
Film one. How does it feel to talk about your blog? Sprinting outside of your comfort zone quickly indicates where you are in terms of your blogging clarity.
If you want to get started using video the smart way, check out Matthew’s interview with YouTube expert Ileane Smith.
4: No Networking
If you fear networking, you may be super unclear on your blog.
Embarrassment, shame, and overall worthiness issues often mask themselves as laziness or general resistance to networking.
I recall feeling as bold as a cock-of-the-rock (don’t worry; it’s a bird), strutting around, believing I was clear and fully confident in my old blog. I did a little networking. Then somebody left a negative comment on one of my posts. Pin in balloon time. Deflation. I crashed and burned, fully avoiding networking for months because I finally saw how little clarity I had in my blog.
Comment on top blogs in your niche. Promote top bloggers. Build your friend network. See how you feel when somebody publishes a negative comment on your blog or when you compare yourself to successful bloggers. Feeling these crappy emotions simply roots out your lack of clarity so you can get clear on your blog.
5: No Monetizing
If you fear to monetize your blog you betcha you lack blogging clarity in what you do.
Most bloggers feel awkward, funny, embarrassed or guilty about monetizing their blog. Toss in worthiness issues and you have a jambalaya of ridiculous, untrue, poisonous, destructive beliefs suggesting a serious lack of blogging clarity.
One exception; the first 3-4 months of your blogging career can be “money-free” periods as you find your blogging mojo. But I advise monetizing that sucker from day 1. Not because you need to monetize your blog. But because you want to be comfortable with the idea of receiving money through your blogging efforts.
Most of us were raised with zany, completely untrue ideas about money. Monetizing your blog helps unearth these ideas. Quickly.
Monetize your blog. Now. Feel the unclear, fear-based emotions. Release the energies. Monetize. Gain clarity.
What warning signs can you add to this list?
Ryan Biddulph owns the website . He’s a blogger, author and world traveler who’s been featured on Richard Branson’s Virgin Blog, Forbes, Fox News, Entrepreneur Dot Com and Neil Patel Dot Com. He has written and self-published 126 bite-sized eBooks on Amazon. Ryan can help you build a successful blog with the 11 Fundamentals of Successful Blogging Audio Course.