Blog Branding: Grab Your Blog By the Horns and Brand It Like a Cowboss

                                   Photo credit: Kipp Baker


Without branding, your blog is like a cow.

That’s right. Just another domesticated ox blending into a huge herd of blogs, trudging across the internet plains.

Sorry if this offends. What I’m trying to say is that your blog might actually be a gorgeous stallion that nobody notices because you haven’t branded her. Continue reading…

Red Bull Slogan Satire [Marketing Parody]

Redbull gives you wings

Fred was different than the other Cans.

He wanted to somehow carry on his family legacy. But the problem with Fred was he tended to lack creative vision. “I’m a realist,” he would tell other Cans.

Fred wanted to give people something that was more than just metaphorical…he desired to give out something real. Tangible.

So Fred spent hours sitting on a store shelf pondering how he could serve his purpose while also giving young people a benefit they could use in a practical way…

Continue reading…

THE WordPress Mega Extended Post: Why Rock Stars Choose It; How New Bloggers Use It

Screenshot of the Rolling Stones Official Website

What do the Rolling Stones, Jay-Z and Katy Perry have in common?

All three use WordPress for their blog.

As the lead singer of the Rolling Stones, Mick Jaggar, once said:

  “When I can’t get no satisfaction with my website, and blogging becomes a beast of burden, I just start me up a new WordPress blog, paint it black and make it sweeter than brown sugar. Time is on my side, because I’ve got this brilliantly epic blog post here under my thumb so I can refer to it whenever needed.

So just hold onto your hat because all the dirty work has been done for you here. You can’t always get what you want, but you can learn how to use WordPress, so bookmark this post and flip the switch when ready.”  My imagination

Ah yes, Mick is a big fan of Build Your Own Blog. Such kind words. He….okay, so he didn’t actually say that.

But the Stones are using WordPress these days, so somebody must dig it.

Maybe it’s Keith… Continue reading…

Blog Design Charms that Attract & Win Over Visitors

The Doors of Dublin by Tim Sackton  CC BY-SA 2.0

“Design is not about making things pretty. It’s about making things work to their best ability.” – Peter Flaschner – Professional Web Designer

What Peter said goes straight to the heart of blog design.

There’s more to blog design than just looking “pretty” or “cool”…your blog design is all about helping your blog connect with the right audience, growing that audience and finding success. Continue reading…

Creating a Video for your Blog: Know Your Purpose

video blog

Every time you present something–you should know the purpose for your communication, or you risk losing your audience.

When using a video for your blog, you must understand what your purpose is before you spend the time and money to produce the video.

These are the things to think about before starting your vBlog…

Continue reading…

Crash Course on Finding the Best Domain Names and Hosting Service for Your Blog


Sometimes “blog speak” sounds strange to a newbie.

Along your blog journey you will run into some foreign terms being tossed around…blogger lingo that doesn’t make much sense.

Terms like domain names and hosting services–these might be completely new to you.

I can relate.

When I started blogging, I didn’t know a domain name from romaine lettuce. And why would a blog need twinkies and ding dongs? (Hostess…Hosting…Get it?…never mind.)

Hopefully this tutorial will help you out.   Continue reading…

Video Will Rock Your Blog! Time to Turn Up the vBlogs

Are you on the web  blog bandwagon yet?

There is a lot of compelling support of the fact that web video should be a significant focus of your site.

People love stats, so here are some stats.

  1. According to Forrester Research, just one minute of video is worth 1.8 million words. That’s an average of 3,000 web pages. Continue reading…

Building Trust With Your Readers In Less Than 8 Minutes

Building trust with your readers is your most valuable asset as a blogger.

You must step up, establish authority and increase readership. Building trust with your readers is vital to survival as a blogger. Unfortunately, far too many bloggers cannot establish, or maintain, trust with their readership.

How does one go about building trust with their readers? Continue reading…

Hard Lessons: How One New Blog Failed Miserably

I was approached by a company that was starting up a new blog similar to this one.

My first reaction, knowing the niche was already crowded with such blogs, most by charlatans, was how would they move into a crowded niche and not only compete but overtake the competition for a bigger piece of the “starting a blog” audience. It is possible, with careful and dedicated planning.

Unfortunately, they hadn’t planned, nor did they look at the competition to see what was needed to compete and excel.

Continue reading…

Why Bloggers Should Be Anarchists

Anarchy Heart Switch Blue by Christopher Sessum   CC BY-SA 2.o


This is an article I’ve always wanted to write.

I’ve been an anarchist (to varying degrees) since my failed attempt to become student body president in 8th grade.

True story: after my nomination was rejected, a small group of my friends agreed to help me take over the school. Overthrow the faculty and everything. Maybe we’d watched too much professional wrestling, because the NWO “hostile takeover” of WCW was fresh in our minds, but for some crazy reason, we thought we could pull it off. Continue reading…

The 5 Most Annoying Blogger Habits

Great blogs are captivating, ever-changing, ever-evolving works that continually feed their visitors with wonderful content. They reach into the hearts and minds of their audience – whether it is excellent content that educates or witty material that makes people laugh.

There is, however, the other side of the blogging tracks, so to speak. The vast darkness of cyberspace that is littered with half-done, boring, terrible content.

Don’t let this be you.

This article will explore the top 5 most annoying blog habits to help you know what NO’T to do when writing a blog article.

Let’s begin… Continue reading…

Why Smart Bloggers Build Their Email List–Here’s How to Get Started

Email is just mail reinvented.



Email lives.

I say this without hesitation because my inbox is just as full of email today as it was two years ago. Plus I’m seeing great results using email here with Build Your Own Blog.

Does email appear dead to you?

Despite a few hastily written obituaries, email is quite alive and still kicking with relevant energy.

Oh sure, email has a few obvious imperfections, yet it STILL delivers great results today for bloggers and the online entrepreneur.

That’s because email is a fantastic tool to grow a strong relationship between you and your followers. Continue reading…