The Blogging Benefits of Using WordPress
If you have spent more than two minutes hanging out here, you know that I am a big fan and proponent of WordPress.
After starting in 2003, WordPress quickly rose to become the world’s most popular blogging software on the market. More recently, WordPress has taken the lead in content management software as the go-to choice for websites PERIOD. Even websites with no blog.
So you may wonder why WordPress is so popular? Why does Matthew always recommend using WordPress and never promotes a different option? (Btw, I make zero income from WordPress directly.)
What I want to do is make a list of reasons why you should consider starting a website with WordPress or consider migrating your website from a different platform to WordPress.
Okay, are you ready? Let’s start with something easy…
1. WordPress is easy to use
When it comes to Apple products, you always here how “intuitive” they are, and WordPress is also intuitive with it’s simple interface. You will be able to start new posts, add new pages, place images onto the page with ease once you see how it’s done. All the basics can be learned with my simple free videos. Please subscribe to my YouTube channel.
2. You completely control your website
Whatever you want, WordPress software is flexible enough to give you the design and functionality desired. Want a site that looks unique? No need to use one of those cookie cutter templated websites…with WordPress, you have the control to make whatever changes are required. If the changes you want are too complex for you to do on your own, just contact me. A developer may be needed.
3. You get better SEO with WordPress sites
WordPress takes pride in its simple, clean coding behind the scenes. Google and other search engines love simple code, so they tend to favor websites that are easier to scan and index. Also, your individual pages, posts and images can include their own meta tag keywords, descriptions, titles can be optimized with specific keywords, giving you precise, effective search engine optimization.
4. No HTML Editing or FTP Software Required
No need to learn HTML coding with WordPress, where you get a self-contained system. No editing software like Adobe Contribute or Dreamweaver required. As stated above, you can create new pages, blog posts, format text, upload images (even edit them), upload documents, image galleries, video files, and more. All without needing more HTML code or FTP software.
5. Run your website from any computer
As a browser based software, WordPress enables you to login from any internet connected computer to manage your site.
6. You Can Have a Team of Users
Your user profile will be categorized as “Administrator”, which means you get full capabilities inside the dashboard to do whatever is needed. What’s cool about WordPress is you can set up multiple people to have Administrator capabilities like yourself, or if you want to limit what a person can do, you can categorize them as an Author or Editor. You can set up 20 or more people with their own login credentials. Great for teams. I use them for guest writers as well. I make them an “Author” which only gives them access to blog writing.
7. Unlimited Content Capability
Your site will grow as you grow, and if you have content that is “evergreen”, go ahead and leave it up for years. WordPress is scalable. You can produce over a million pages and blog posts on the site and your site performance will still be great. It will run like a champ along with your growth!
8. Increase your website functionality with no tech experience
You don’t have to be web developer to do things like add a sign up form, social media buttons, video gallery, calendar, or many other things, thanks to WordPress plugins. These plugins are normally free or affordably priced. Just be sure to use a plugin that is being maintained well and has lots of positive reviews.
9. Ready-made blog ready to roll
WordPress has a foundation built on blogging, as the platform started as a blogging platform and has not left its roots. You don’t have to have a blog with your WordPress website, but it is definitely easy to start one if you ever want to add a blog. You automatically receive a bog editor, commenting tools, and all that goes with their proven blog platform. Again, you don’t need to be a web developer or designer to add your latest posts to your home page, for example. You get a potentially dynamic blog with WordPress. All you have to do is use the features you get to make it dynamic.
10. Not a website designer? No problem!
One of the features to WordPress is it’s ability to be customized. You get to make the site look and feel how you want it look and feel, not a cookie cutter template that looks like everybody else’s website. Let your unique brand show off and shine through with WordPress!
As you can see, there are many powerful reasons why you or your business should use WordPress to blog your messages to the world. Let me know in the comments if you have any questions.